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Liv Morgan’s Historic WWE Women’s World Title Win Elevates Merchandise Sales

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Liv Morgan has been riding the wave of momentum since the start of 2024 with the onset of her ‘Liv Morgan Revenge Tour.’ The mission began with the quest to earn a championship opportunity and led to Liv injuring her arch-nemises, Rhea Ripley, injuring her in the process that led to Ripley relinquishing her WWE Women’s World Title.

Although her first attempt to clinch the title for herself in a Women’s Battle Royal on RAW a few weeks ago failed, it set the stage for her big opportunity to claim the championship that Liv Morgan conquered in spectacular fashion which also had a direct impact on her WWE merchandise sales.

What happened after Liv Morgan’s historic WWE title win?

Liv Morgan battled The Man Becky Lynch at the recent WWE King and Queen of the Ring PLE with her WWE Women’s World Championship on the line. The ending of the bout saw a miscommunication by Dominik Mysterio led to Morgan capitalizing on the opportunity and delivering the Oblivion to Lynch on a steel chair to win the championship in Jeddah, Saudi Arabia.

Following her win at the grand spectacle, it was revealed by WrestleOps on their X that Morgan topped the charts for WWE women’s merchandise sales for last week. The new WWE Women’s World Champion outlasted top stars like the Kabuki Warriors, Bayley, and upcoming stars like Tiffany Stratton and Lyra Valkyria.

“#1 Liv Morgan #2 Kabuki Warriors #3 Bayley #4 Tiffany Stratton #5 Lyra Valkyria.”

Liv Morgan might have overcome Becky Lynch at WWE King and Queen of the Ring show, but The Man made it clear that she was coming back to reclaim her title that she lost due to Dominik Mysterio’s interference in the match

Morover, with Morgan sitting atop the WWE food chain after getting past some legal issues and months of pursuing her quest that led to her aggressive nature being on full display, we will have to wait and see her reign as a champion as she proclaimed that the Liv Morgan Revenge Tour was only in its early stages.

What are your thoughts on Liv Morgan topping the charts of WWE merchandise for women? Do you think she would prove to be a remarkable champion with the onset of her reign? Share your thoughts in the comments!

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